Barco’s established global cinema footprint, local infrastructure and support, and commitment to innovation are the key reasons that Cinépolis is forging ahead with Barco as its global cinema partner.
Since initially selecting Barco as its exclusive digital cinema projector partner in 2011, Cinépolis has significantly grown to operate nearly 4,000 screens featuring Barco projection technology across three continents. Cinépolis, the largest cinema chain in Latin America and the fourth largest in the world, has now decided to extend its partnership with Barco into the next decade, with plans to install more than 1,000 projectors in Latin America and across the globe to grow its ever-expanding circuit.
Cinépolis has been a true cinema innovator with Barco in the region, becoming the first exhibitor in Latin America to bring laser projection to moviegoers when they deployed Barco’s DP4K-60L at the Cinépolis Parque Toreo in Mexico City. Cinépolis was also the first to bring Barco Escape to Latin America, proving once again, that they are supremely focused on fulfilling their mission of offering guests the latest in movie entertainment technology.
“Barco’s support goes beyond providing top-of-the-line projection solutions and best-in-class service levels,” says Gabriel Morales, Cinepolis’ Director for Technology. “We want to continue innovating together as Cinepolis believes that the sum of talents is the key to our success.”