Kathy-Anne McManus new Chief Customer Experience Officer at Avid

Ideation, design and implementation of new programs, processes and systems

In the newly created role of Chief Customer Experience Officer (CCXO) reporting to the CEO, Kathy-Anne "KAM" McManus will ensure that all functions across Avid can collectively deliver the "greatest possible satisfaction and value" for all types of customers including creative individuals, production teams and media enterprises in every interaction throughout their journey with Avid.

Kathy-Anne McManus

Source: Avid

McManus re-engineered Avid’s solutioning, services and customer care operations since joining last year as SVP, Global Customer Solutions & Services, boosting the company’s ability to provide exceptional support of its global customer base, and better supporting its subscriber base and the ramp up of Avid’s cloud and SaaS solutions. In her expanded role, McManus will lead ideation, design and implementation of new programs, processes and systems so that every Avid function can contribute fully to deliver the best overall customer experience.

McManus has more than 25 years of experience in servicing, supporting and educating media technology users. Prior to rejoining Avid in January 2019, she had served as the company’s VP of Worldwide Professional Services and Director of Services for Asia Pacific. McManus has also held senior leadership roles in the services and support organizations of several media technology providers including Adobe, Amdocs and Ericsson as well as telecommunications operator Telstra.







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