By integrating AVS2 into ATEME’s TITAN solutions, ATEME reinforces its commitment to the Chinese market. ATEME has a solid reputation in China for being a reliable provider of innovative video processing solutions. This latest development comes as the Chinese video industry continues to face a changing landscape with an increasing number of cable operators powering UHD broadcast and OTT services. ATEME’s Chinese customers, all of whom are major tier-1 players, are now able to take advantage of high video quality at lower bitrate and HDR technology to offer viewers an amazing quality of experience.
Positioned as an alternative solution to HEVC or AV1 on the Chinese market, AVS2’s primary application is Ultra HD video, supporting the efficient compression of ultra-high-resolution (4K and above) and HDR.