EBU offers new AI courses for developers and journalists

The EBU Academy, in collaboration with EBU Technology & Innovation, is introducing two new courses that aim to give developers and media professionals the knowledge and hands-on experience they need to make use of AI technologies in media services offerings.

Source: EBU

One of the new courses specifically targets software engineers and product owners, while the other caters to journalists and content producers. Both are structured around specific use-cases and tailored to the skill levels and needs of their respective audiences.

The “Master Class: Artificial Intelligence and Machine Learning for PSM”, 05-07 October, addresses developers, engineers and product managers with a practical introduction to the concepts, methods and tools for the integration of AI capabilities into new products and services.

The course follows a typical design process for AI applications, introduces relevant Python libraries such as Numpy, Pandas and Scikit-learn, and applies this to a number of applications such as facial recognition or fake news detection.

The course is held in a physical classroom setting at the EBU premises in Geneva. It is open to EBU Members and non-Members. To register and to find out more, visit the course website. The deadline for registrations is 01 October.

The “E-Master Class: How to use Artificial Intelligence to produce high quality news”, 11-14 October, is co-organized with the EBU AI and Data Initiative (AIDI) and Eurovision News. This master class is aimed at journalists and editors with little to no detailed knowledge of AI and its impact on news, as well as newsroom managers and strategists who are considering investing in AI tools for their organization.

A follow-up to – and revisiting some of the concepts from – previous classes on fake news, AI verification tools and opportunities for the use of AI in the newsroom, this course gives content producers the skills to begin using AI in their daily work. It provides an overview of how newsrooms can benefit from AI, how AI can be used to verify information, how AI-tools can be used for research and the organization of content, as well as what AI-tools can do in content production and distribution.

The course is held online and consists of four live virtual modules of two hours each, with contributions from prominent experts and lecturers such Tom van de Weghe from Belgian broadcaster VRT. To register and to find out more, visit the course website. The registration deadline for this course is 08 October.





Wie eine moderne Workflow-Lösung helfen kann,
Herausforderungen bei der Content-Produktion zu bewältigen


Die Nachfrage nach ansprechendem, hochauflösendem Content und der weltweite Videokonsum sind im letzten Jahr um mehr als 60 % gestiegen. Durch das Streaming hochwertiger Filme, Serien, Animationen und Sportereignisse sind Videos zur neuen Normalität geworden und haben sich als effektivstes Medium für die Bereitstellung von Unterhaltungs- und Schulungsinhalten und zur Interaktion mit Zielgruppen etabliert.

Angesichts des großen Bedarfs und Wettbewerbs wird es höchste Zeit, sich Gedanken über den Aufbau eines flexiblen und verlässlichen Produktions-Workflows zu machen, in dem Rohdaten und fertige Inhalte auch in den Archiven jederzeit verfügbar sind und eine optimierte Zusammenarbeit der Kreativteams die Produktionszeiten beschleunigt.





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